Moneta Communications is one of the UK's leading sports betting affiliates, operating a network of specialist websites spanning Football, Horse Racing, Golf, Tennis, Cricket, Rugby and more since 2004.
The flagship site of Moneta's portfolio is Betting Directory, a portal covering over 20 sports as well as novelty and entertainment betting. Originally a website dedicated to preview just major sporting events, the site
has evolved over the past decade and now provides breaking sports news, odds comparisons, stats, analysis and free tips across all sports covered. Live football scores, daily racecards for UK, Irish and international racing fixtures and real-time data for all sports.
From three staff at start-up to a squad of 16 full time members, our expertise range from content to marketing to design and development, a winning formula that has seen Betting Directory dominate some of the most competitive search verticals on the Internet.
On the back of Betting-Directory's success, a number of further niche sports related sites have been introduced to the portfolio and have since flourished. Equally, as the online marketing industry has grown, so has Moneta Communications, adapting to the digital landscape to accommodate changes in search, mobile and social media.
Our websites are mobile-friendly and are supported by social platforms to maximise a wider and more targeted customer reach.
Combined, Moneta's portfolio of sites welcomes over a 1.5m unique visitors each month with those levels more than doubling during busy periods such as the Cheltenham Festival in March, Grand National in April and the Soccer World Cup and European Championships in June every two years.
Traffic also peaks around other key annual sporting events; these include the four Tennis Grand Slams, the quartet of Golf Majors and prestigious Horse Racing meetings such as Royal Ascot, the Prix de l'Arc de Triomphe, Melbourne Cup and Breeders Cup.
Moneta has forged close relationships with several leading bookmakers over the years to deliver mutually beneficial deals for advertisers and us.
An understanding of our audience, their requirements and what converts in to new accounts means that visitors also benefit from access to exclusive offers and promotions that bookmakers tailor for our sites and events.
To discuss advertising opportunities with us, be it a network-wide, website or event specific deal, please don’t hesitate to get in touch using the contact form.